IMM monitors 53 most important radio stations in Poland - these are nationwide and cross-regional stations PR1, PR3, RMF FM, Radio ZET, TOK FM, Radio WAWA, PR Euro, RDC, Radio Maryja and regional or local stations from Białystok, Bydgoszcz, Gdańsk, Katowice, Kielce, Kraków, Lublin, Łódź, Olsztyn, Poznań, Radom, Rzeszów, Szczecin, Warszawa and Wrocław.
Radio monitoring can be based on selected programs as well as on particular thematic blocks, e.g.: economic, political, informative or automobile ones. It is also possible to get access to IMM's three-month radio broadcast archives.
A company's brand name, product or trade may be keywords for Radio Monitoring.
The results of radio monitoring can be placed on IMM's informational platform 1,5 - 2 hours after the broadcasting or delivered on CD.
We offer many additional options, including:
- immediate notification/delivering of negative and/or important news items,
- preparation of summaries and translations,
- grouping broadcasts according to criteria defined by a Client,
- preparation of transcripts,
- separate, special presentations to be placed on the Intranet site,
- measurement of Advertising Value Equivalent.