- Monitor media
- with the biggest media monitoring company
Benefits of use of MediaContact
Main benefits in media relations:
- you are offered access to media contact database, updated and expanded daily;
- making search according to subjects gives you possibility to reach journalists publishing on the subject of your interest;
- presentation of the titles of the latest materials published by journalists will let you familiarize with their output. In addition, the MediaContact data base presents journalists' activity, i.e. the frequency they tackle a given subject. As a result you can easily decide who you want to address your message to;
- media attractiveness is an indicator which allows you to evaluate the "power" of the medium within a given subject. The attractiveness is measured on the basis of such features as, scope of the medium, frequency of appearance, number of journalists who publish within a given subject matter;
- in the database you can find regional and local media journalists contacts as well;
- you will have possibility to generate breakdowns and lists according to your own criteria;
- thanks to the possibility of creating own groups, you will be able to quickly work out dispatch lists to relevant journalists.
Instytut Monitorowania Mediów Sp. z o.o., Al. Jerozolimskie 53, 00-697 Warszawa, tel (+48 22) 378 37 50, imm@imm.com.pl
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