IMM presents its latest tool - the Internet Platform, which makes it possible to get access to media monitoring results everyday starting from 5 a.m., available to our Clients thanks to their own separate logins and passwords.

Thanks to the Internet Platform our Clients may actively search for particular data in archive press and Internet releases, as well as TV and radio broadcasts, stored according to requested keywords (thanks to the use of logic sings "and" and "or"). Our Internet Platform is equipped with a tool that enables configuring one's own personal enquiry to browse through the archives. For example, in case of press clippings, search criteria may be the following: title, date, author, pagination, type of periodical (e.g.: business, IT, housing, or sports), or type of coverage (nationwide, regional or foreign). Each user of our platform may generate quantitative juxtapositions and charts, which are indispensable as far as public relations efforts evaluation process is concerned.

Results are available in an extremely clear table, which includes details concerning: name of newspaper/TV or radio station/Internet site, date, author, and subject (one-sentence summary). Additionally, after making other options available, the table may also contain details concerning: newspaper page/broadcast exact date, number of pages/length of broadcast, total sq. cm area coverage, and number of issue.

The Internet Platform also provides our Clients with other useful information, such as IMM contact people or instruction manual.

Selected media publications may also be recorded on a CD and sent to our Clients.

Notifications about publications

Supplementary option designed to inform clients about the outcome of monitoring consists in programming the frequency of sending information on media monitoring outcome via sms or e-mail on Internet platform independently by all clients.

RSS system

The option of providing clients with media monitoring outcome via RRS channel under monitor.instytut.com.pl/rss.xml track will be introduced mid-May. RSS (Really Simple Syndication) is a technology used for browsing news available on websites and selected by a user as soon as it has been published. It is sufficient to download appropriate software application, so-called reader, which gathers items of information in one place and sorts it according to the guidelines defined by the user.

How to get news from IMM via RSS reader?

If you already have a reader, paste http://monitor.instytut.com.pl/rss.xml link to it to make the reader collect information on new publications from IMM website. The publications collected in the result of media monitoring are available as soon as after they have been monitored and downloaded on the Internet platform!