Tool which enhances IMM platform features. Module summarizes monitored data, offers its visualization with dynamic graphs, easily compares researched key words and provides handy access to analyzed information.
admonit is an on-line application for analysis and reporting of advertising spending. It also makes it easier to monitor advertising sector and new advertising campaigns.
Institute of Media Monitoring provides you with comprehensive media monitoring and analysis tools. We enable control over the image of your company/brand created by the media, analise perception of your compared to the competition and assess efficiency of your information and marketing campaigns.
Check and plan your media image. Image analysis helps you stay in control of your company’s reputation on the market. It is also an important source of information about media’s attitude towards your activities. Apart from in-depth analysis prepared by IMM specialists, it is possible to generate your own statistics and reports from the result of monitoring by yourself on the dedicated platform.
Marketing Communication Audit is a comprehensive study of effects of actions performed as a part of promotion - mix. This is an evaluation study prepared from the very beginning for particular client during individual free-of-charge consultations.
At the beginning of November we extended the list of monitored stations by:
FIBEP, the biggest world organization associating companies offering media monitoring tools, celebrated its 60th anniversary during FIBEP Congress in Paris. It was a special occasion for the discussion of changes media monitoring market has faced for last 60 years. There was also a place for a discussion about the future of internet monitoring and social media. CEOs form USA, Germany, France and Pawel Sanowski from Poland shared their insights into the topic.